Design is: making ideas

And making them work

 

Design is: building stuff

And making things work

 

Design is: creating meaning

And making brands work

 

Design is: planning spaces

And making business work

 

Design is: making tools

And making information work

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Integrated Design

Creating unified brand experiences across every customer interface

Ether Talk

Metro coach interiors Ether Talk
May 9, 2019

Life in a Metro

If you contrast it against a regular passenger train you will realize what a design feat the metro coach is. It is the result of an extremely demanding functional requirement…
Ether Talk
May 2, 2019

Design Activism

Designers of all generations have changed the course of history through activism for causes much larger than just good appearance One single technician is responsible for the entire assembly of…
Kleinsuper SK1 radio, 1951 Ether Talk
April 23, 2019

Bare Necessities

From German architect Mies Van Der Rohe to Apple’s Jonathan Ive, some designers are working towards ‘removing all that is superfluous so that what remains is the essence’. Interestingly, this…