Two strong vodka brands, Vladivar and Alcazar tell new tales to the Indian and Nepalese markets
We partnered with the United Spirits Limited, world’s second largest alcoholic beverages company by volume and a subsidiary of Diageo to create a distinct identity for their popolar vodkas Vladivar and Alcazar.
We looked closely at the inspiration behind the name, how Alcazar is an interesting combination of Byzantine art, architecture and philosophy and the orthodox Eastern religion. Relying heavily on the Alcazar symbolism, we derived the packaging in as authentic way as possible.
For Vladivar, we created packaging for a new product line called Vladi – a vodka based ready-to-consume cocktail drink. We created the identity and graphics for the bottle, can and party pack.
We also created limited edition packaging for a rock concert and India’s only F1 race.